Looker Vs Power BI – Trusted Analytics Platforms – Business intelligence Platform Advantages
Looker and Power BI are both powerful business intelligence (BI) platforms provides Business Intelligence Solutions but they serve slightly different purposes and cater to different types of users. Here’s a detailed comparison:
Looker vs. Power BI: Which is Better?
1. Ease of Use
- Power BI: More user-friendly with a drag-and-drop interface, making it ideal for business users without technical expertise.
- Looker: Requires SQL knowledge as it relies on LookML (its proprietary modeling language), making it more suited for data teams.
2. Data Connectivity & Modeling
- Power BI: Connects to a wide range of data sources, both cloud and on-premises. Uses Power Query for data transformation.
- Looker: Cloud-native and works well with BigQuery, Snowflake, and other modern data warehouses, but lacks on-premises data connectivity.
3. Pricing
- Power BI: More affordable, with a free version and a Pro plan starting at $10/user/month. Power BI Premium offers more advanced features.
- Looker: More expensive, as pricing is custom and generally higher, making it suitable for enterprises rather than small businesses.
4. Visualizations & Reporting
- Power BI: Rich, interactive visualizations with built-in AI-driven analytics.
- Looker: More focused on data modeling and governance, but its visualizations are less interactive compared to Power BI.
5. Deployment & Integration
- Power BI: Works both on-premises and in the cloud, with strong integration with Microsoft tools (Excel, Azure, etc.).
- Looker: Cloud-based only, but integrates well with Google Cloud and modern data ecosystems.
6. Collaboration & Sharing
- Power BI: Strong sharing and collaboration within Microsoft 365.
- Looker: Web-based and great for embedded analytics, making it useful for embedding dashboards in applications.
Which One Should You Choose?
- Choose Power BI if you need an affordable, easy-to-use solution with rich visualizations and Microsoft ecosystem compatibility.
- Choose Looker if you are an enterprise with cloud-based data architecture, need strong data governance, and prioritize modern data warehousing.
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