Marketing Analytics & Ecommerce Analytics

Marketing analytics solutions for businesses big and small. We have a team of dedicated Analytics experts who help and support your business in implementation and ongoing training of digital marketing analytics, help you manage complex implementations, design custom solutions and providing Enterprise analytics solutions.
Analytics is important for every department but for marketing its becomes crucial to analyze affect of each and every step of a marketing campaign, our marketing analytics solutions provides such analysis. This is where we can help.

Services Include:

ANALYTICS SOLUTION

Marketing microsite build

Competition website build

On-going maintenance & support

OFFER DETAILS

Digital analytics: Digital Marketing Analytics Solution
Digitalization, Power BI Automation
Ecommerce Sales Analysis Services

Analyze your site and app users to better evaluate the performance of your content, products, and services, customer experience. Our enterprise analytics solution helps you in tagging, site optimization, data visualization, market research, attribution, and audience management with powerful measurement solutions for your business. Also helps your enterprise gain useful insights and get better results every day with dedicated support.
Our dedicated analytical solution helping various industries healthcare, pharmaceutical, manufaturing, beauty care & skin care, education, cyber security, IT, Finance industries

Web Analytics solution - With Google analytics, GA4 & GTM, Adobe analytics and other advanced tools we are helping businesses to get complete web tracking to track every interaction with web elements, events and dashboard to make real time decisions.

Google tag management implementation services GTM event tracking, advanced ecommerce, site analytics, remarketing and form tracking, other conversions tracking solution with Google Analytics GA4 & GTM, debugging, Java script tracking code and Data layer implementations. Google tag management implementation services Google analytics, GA4 & GTM

Ecommerce Analysis:

Discounting Analysis of Different Marketplace Channels & Business growth. Reconciliation Coordination, Running Marketing Campaigns of different Marketplace channels.
Discounting, PLA, PLC, PNL calculation

Adobe Analytics.

Sales Analysis, Power BI

Data Analysis, Reporting & Analysis

We provide complete web analytics solution – implementation, dashboard, reporting, problem identification and recommendation and implementation of solution.

  • Google Analytics
  • Google Tag Manager
  • Landing Page Analytics & Testing tool:
  • Maxymizer
  • Adobe Analytics & target
  • Google web optimizer
  • Quibit deliver
  • Advanced Dashboard
  • Segmentation
  • Audience creation
  • Data analytics Solution / Services: BIG DATA & DATA SCIENCE with business intelligence helps in analysing the big and complex data types. We help in analysing the numeric, text, images, structured transaction data, unstructured data and various other types of data types. With the help of this, we drive the customer preferences, demand, and behavior and find the marketing trends for a particular product or services, based on this we can structure / Restructure our campaigns.

    Business marketing analytics >> Google Analytics with UTM App Analytics: Apps are one of the top media used these days and big enterprise that are serious in apps intersection must need analytics code incorporated in the app. You need to monitor audience activities, cities and the type of actions they are taking to enhance the app so that the app must fulfill the customers requirement. Video Analytics: Content discovery tools

    Business Analytics Solution / Services: In business analytics, we use statistical methods to know the details of a project, process or product and implement the findings to improve the process, product quality and finally the revenue of the businesses. Complete Business analytics solution for Finance, HR, marketing and operations to enhance the performance.
    Business marketing analytics

    Social Analytics: After making a social media campaign you need to analyze the result. Only making campaign is half of the battle, you need to analyze each and every step of the campaign outcome to enhance the campaign for the better result. Our social media analytics solution will provide complete solution from implementation, monitoring, dashboard creation, report creation and presentation to the management.

  • Facebook Analytics : www.facebook.com/audiencenetwork
  • Facebook ads analytics
  • Twitter Analytics
  • Social Mention: measure what people are saying about you, your company or product
  • Addictomatic
  • Google Alerts
  • Review Monitoring
  • Fanpagekarma Influencity Buzzsumo
  • We provide GTM Google tag management implementation services and Google analytics 4 solution to track eerie click, interaction with your app and website. Google Tag Manager (GTM) is a free tag management system that helps you easily generate measurement codes to track websites and mobile apps. It allows you to create custom tags, variables, and triggers, and to organize them into containers. You can then use GTM to deploy these tags to your website or app, and to track their performance. Google Analytics is a web analytics tool that helps you measure your website traffic and understand how users interact with your website. It provides a variety of reports on website traffic, user behavior, and conversions. Google Tag Manager and Google Analytics can be used together to track website activity and measure the performance of your marketing campaigns. By integrating Google Tag Manager with Google Analytics, you can:

  • Track more events and conversions
  • Improve the accuracy of your analytics data
  • Make it easier to manage your tags
  • If you're looking for a way to improve your website analytics, then you should consider using Google Tag Manager and Google Analytics together. We are providing a complete GTM solution from planning, building, implementing, monitoring, troubleshooting and maintenance of Google tags for various purposes. We use Google tag assistance and other tools to determine your code is working properly. In case you are facing trouble or code is breaking the web pages then we immediately provide you support to fix this.We generate codes for Custom digital tags custom variables for custom dimensions, Custom JS, Custom HTML and other Java script codes to track interactions. We will assist you on these:
  • Planning, building tags
  • Organizing containers & GTM structure for your organization
  • GTM Implementation
  • Measurement plan
  • Publishing
  • Cross Domain Tracking with Google Tag Manager
  • GA Event Tracking with Google Tag Manager & Event tracking using data attribute elements
  • Custom Event trigger setup
  • Google Analytics Settings Variable in Google Tag Manager
  • Instantiating & Using The Google Tag Manager dataLayer with Best Practices
  • Installing Adwords Remarketing Tag, Dynamic Remarketing setup
  • Google Tag Manager migration
  • Tracking Real-time Chat Widget
  • Tracking scrolls, accordions, hover
  • Tracking copying of content
  • Video tracking
  • Menu items click
  • Downloads tracking
  • Forms tracking
  • Social media interaction and Conversions Tracking LinkedIn Twitter, Facebook Using Google Tag Manager

  • Adobe Analytics

  • Adobe Analytics provides a suite of tools designed to enhance your marketing efforts. It allows you to automate business processes, implement analytics for data-driven decision-making, and effectively manage your target audience. Additionally, Adobe Target enables you to personalize your marketing campaigns and conduct A/B testing to optimize your strategies. Through these capabilities, businesses can streamline their operations, gain valuable insights from their data, and deliver tailored experiences to their customers.
  • Adobe Analytics Implementation & Adobe Target Implementation: We provide comprehensive support in implementing and configuring Adobe Analytics and Adobe Target to align with your specific business needs. Our team of experts will guide you through the entire process, ensuring seamless integration and optimal utilization of these powerful tools.

  • Adobe Analytics for Business Automation: Adobe Analytics offers robust automation capabilities that can significantly streamline your marketing workflows. We assist you in leveraging these features to automate repetitive tasks, such as data collection, report generation, and audience segmentation. This automation not only saves time but also reduces the risk of errors, allowing you to focus on more strategic initiatives.

  • Personalization with Adobe: Personalization is key to delivering tailored customer experiences. We help you harness the power of Adobe's personalization tools to create individualized content, offers, and recommendations based on customer preferences and behavior. By delivering the right message to the right audience at the right time, you can increase engagement, conversions, and customer satisfaction.

  • A/B Testing: A/B testing is a valuable method for optimizing your marketing campaigns. We guide you in setting up and executing A/B tests using Adobe Target, enabling you to compare different variations of your content or offers to determine which performs best. This data-driven approach allows you to make informed decisions and continuously improve your marketing effectiveness.

  • Audience Management with Adobe Audience Manager: Effective audience management is essential for targeted marketing. We help you leverage Adobe Audience Manager to build and segment your audiences based on various criteria, such as demographics, interests, and behaviors. This enables you to deliver highly relevant and personalized experiences across different channels, maximizing the impact of your marketing efforts. Additionally, Adobe Audience Manager provides valuable insights into your audience composition and behavior, allowing you to refine your targeting strategies over time.

  • Track more events and conversions
  • Improve the accuracy of your analytics data
  • Make it easier to manage your tags
  • How we help you in Adobe analytics implementation & Adobe target implementation
    How Adobe analytics helps business automation? How we help you in Adobe business automation
    How we help you in Personalization with adobe
    a/b testing
    How can we help you in Audience Management with Adobe audience manager? How helpful is the adobe audience manager?

    Data analytics Solution / Services: BIG DATA & DATA SCIENCE with business intelligence helps in analysing the big and complex data types. We help in analysing the numeric, text, images, structured transaction data, unstructured data and various other types of data types. With the help of this, we drive the customer preferences, demand, and behavior and find the marketing trends for a particular product or services, based on this we can structure / Restructure our campaigns. Business Analytics Solution / Services: In business analytics, we use statistical methods to know the details of a project, process or product and implement the findings to improve the process, product quality and finally the revenue of the businesses. Complete Business analytics solution for Finance, HR, marketing and operations to enhance the performance.

    Businesses looks for many types of enterprise analytical solution –

  • Data Analytics & Big Data Analytics Predictive analytics Business Analytics & BI Data driven insights Web, social & App Analytics
  • Advanced Analytics Tools

  • Data stagging, movement & Aggregation tools TeraData Hadoop DART ATLAS NetInsights Adobe Analytics Tealium Qualtrics Root cause Analysis Statistical Analysis tools
  • Sales analysis is a critical process that allows businesses to gain valuable insights into their sales performance. It helps identify key trends, patterns, and areas of improvement. For instance, sales data can reveal peak sales periods, bestselling products, and customer purchasing behaviors. This information is invaluable for making informed decisions about product development, pricing strategies, promotions, and inventory management, ultimately leading to better alignment with customer needs.

  • To effectively conduct sales analysis, implementing a robust Customer Relationship Management (CRM) system is essential. A CRM system enables the collection, storage, and organization of sales data, making it easily accessible for review and analysis. Additionally, utilizing analytics tools can help identify top-performing sales representatives and uncover the strategies contributing to their success. This knowledge can then be shared among team members to improve overall sales performance.

  • Furthermore, fostering collaboration and knowledge-sharing within the sales team is crucial. Encouraging open communication and the exchange of best practices can lead to continuous improvement and a more cohesive sales strategy.

  • Sales analysis is not just about understanding past performance; it is also about planning for the future. It supports essential activities like sales forecasting, sales management, and sales reporting. By analyzing historical data and market trends, businesses can make accurate predictions about future sales volumes, allocate resources effectively, and set realistic sales targets.

  • Ultimately, sales analysis is a powerful tool for achieving various business objectives. It helps in maximizing profit margins by identifying cost-saving opportunities and optimizing pricing strategies. It aids in minimizing waste by ensuring that inventory levels are aligned with demand. Moreover, it enables businesses to meet market needs effectively by understanding customer preferences and tailoring products or services accordingly.

    In addition to these benefits, sales analysis provides insights into top-performing and underperforming products or services, allowing businesses to focus on areas with the highest potential for growth. By recognizing patterns and peak sales periods, businesses can strategically plan marketing campaigns and promotions.

  • Sales analysis also plays a crucial role in understanding customer behavior and retention. By analyzing customer purchase history and interactions, businesses can identify loyal customers, target marketing efforts more effectively, and implement strategies to improve customer satisfaction and loyalty.

    Furthermore, sales analysis can uncover new sales and market opportunities. By identifying emerging trends and untapped customer segments, businesses can expand their reach and diversify their revenue streams.

    Lastly, sales analysis provides valuable insights into the future outlook of the sales team. By assessing individual and team performance, businesses can identify areas for development, provide targeted training, and ensure that the sales team is equipped to meet future challenges.

    Overall, sales analysis is an indispensable practice for businesses seeking to optimize their sales performance, make data-driven decisions, and achieve sustainable growth. By leveraging sales data and analytics tools, businesses can gain a competitive edge, improve customer satisfaction, and drive long-term success.

    **********
    Sales analysis helps you identify:

    Sales data can help you make better decisions about your product, pricing, promotions, inventory, customer needs

    Patterns
    Peak sales periods
    Best Selling products

    Implement a robust Customer Relationship Management (CRM) system to collect, store, and review sales data.
    Analytics tools help to identify top performers and understand their strategies.
    Encourage collaboration and knowledge-sharing among team members
    1. Sales forecasting
    2. Sales management
    3. Sales reporting

    Sales Analysis Useful For

    Maximising profit margins
    Minimising waste
    Meeting market needs
    Top-performing products/services
    Underperforming products/services
    Patterns
    Peak sales periods
    Best Selling products
    Customer behavior and retention
    New sales and market opportunities
    The future outlook of your sales team
    Sales analytics
    Sales data analysis
    Sales revenue analysis
    Sales Analysis Tool and Analyze Your Data
    Sales Analysis Metrics & KPIs
    Marketing Analysis and Modelling

  • Ecommerce Analysis:

    What you get
    Business, category management, buying, Selling or finance
    Proficient in Operations Management and coordination with Marketplace channels Like
    Myntra, Flipkart, Nykaa and Amazon, Ajio etc
    Discounting Analysis of Different Marketplace Channels
    Leading Business growth of Different Brands on Marketplaces
    Reconciliation Coordination with Marketplace Channels
    Running Marketing Campaigns of different Marketplace channels.
    Technical assistance on web based tools
    Discounting, PLA, PLC, PNL calculation

    Advance Excel & Power BI

    How can we help you in Power BI development & Power BI implementation? Our team of Power BI experts can assist you throughout the entire development and implementation process. We start by understanding your specific requirements and objectives. Then, we design and develop customized Power BI solutions that seamlessly integrate with your existing systems and data sources. We also provide comprehensive training and ongoing support to ensure you get the most out of your Power BI investment.

  • How does Power BI help in automation? Power BI enables you to automate various tasks involved in data analysis and reporting. By setting up scheduled data refreshes, automated alerts, and data-driven workflows, you can streamline your processes and reduce manual effort. This automation not only saves time but also ensures that you have access to the latest insights without having to manually update your reports.

  • How are we using AI in Power BI? We leverage the power of AI in Power BI to enhance your data analysis capabilities. Through AI-powered features like natural language processing, anomaly detection, and predictive analytics, you can uncover hidden patterns, identify trends, and make data-driven predictions. This empowers you to make proactive decisions and gain a competitive edge.

  • How can we help you in Power BI dashboard creation and visualization? We specialize in creating visually appealing and interactive Power BI dashboards that effectively communicate your data insights. Our team combines design expertise with data visualization best practices to develop dashboards that are not only informative but also engaging and easy to understand. We tailor the dashboards to your specific needs, ensuring that you can quickly grasp the key metrics and trends that matter most to your business.

    Microsoft Power BI Consulting Services & Development Services Company

    We help you with:
    Integration with business process: integrate Power BI reports with your existing systems like CRM, ERP, etc
    Dashboard creation
    Data Visualization & Analytics

    AI-powered Power BI dashboards:
    Automated workflows
    Personalized Experiences
    Data analytics with Power BI

    Smarter insights
    Predictive analytics
    We are Power BI Service Providers having best team of Power BI Experts in India

  • Analyze your site and app users to better evaluate the performance of your content, products, and services, customer experience. Our enterprise analytics solution helps you in tagging, site optimization, data visualization, market research, attribution, and audience management with powerful measurement solutions for your business. Also helps your enterprise gain useful insights and get better results every day with dedicated support.

    Apps are one of the top media used these days and big enterprises that are serious in app intersection must need analytics code incorporated in the app. You need to monitor audience activities, cities and the type of actions they are taking to enhance the app so that the app must fulfill the customers requirement.

  • Other Analytics Solution

    Customer Care Analytics
    Product Analytics
    Business Analytics
    Marketing Analytics
    Analytics Technology Development
    Data Analytics
    Statistical Analytics - Chi Square Sample Size Statistical Significance Z-Score to Confidence
    SQL & Python use for advance analysis of data patterns and trends, risk analysis

  • Marketing Analysis and Modelling

    Marketing Analysis and Modelling

  • SQL & Python Solution

    SQL & Python
    Analytics Technology Development
    Data Analytics
    Statistical Analytics - Chi Square Sample Size Statistical Significance Z-Score to Confidence
    SQL Python use for advance analysis of data patterns and trends, risk analysis

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