GOOGLE ALGORITHM UPDATE OCTOBER

Advanced AI into search algorithm BERT  Google Passage-based indexing updates: Sometimes the single sentence answers your question better and it is more relevant to the query, Google now able to index individual passages from the pages, show such passages in SERP. It will affect 7 percent of search queries across all languages. Greater improvement to spelling…

Google’s May 2020 core update

The May 2020 Core Update is now rolling out live. this update was very big broad update and substantial. It will typically take about one to two weeks to fully roll out. This is one of the largest core updates. Later today, we are releasing a broad core algorithm update, as we do several times…

Google’s Local Search Algorithm Update

Google updated its local search algorithm, specifically targeting Google Maps rank. Most important local rank signal is user location. Now Google will use Neural matching to better understand users’ queries local search intent. Neural matching helps Google improve query mapping to results. https://support.google.com/business/answer/7091

BERT – NLP Algorithm for Google’s Search Ranking System

BERT (Bidirectional Encoder Representations from Transformers) is natural language processing (NLP) algorithm that will help Google to understand natural languages like humans. It will help in processing with substantial accuracy of NLP tasks like question answering and sentiment analysis. 10% of all queries have been impacted by this update.  An Update to Google’s Search Ranking…