GOOGLE ALGORITHM UPDATES

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Google Algorithm Updates

Google Updates 2019

Google Updates and SERP Changes – February 2019 webmasterworld Discussion Google Valentine’s Day Algorithm Update

Google Search Ranking Algorithm Update January 2019
 WebmasterWorld and Black Hat World communities discussion

Google updates 2018

“Medic” Core Update  —  August , 2018
“broad core algorithm update,”

Mobile Speed Update  —  July, 2018

Video Carousels  —  June, 2018

Mobile-First-Index

Snippet Length Drop  —  May, 2018

After testing longer display snippets of up to 300+ characters for a few months, Google rolled back most snippets to the former limit (about 150-160 characters).

Core Update  —  March 8, 2018 “Brackets”

Update Snippet Length 30th November 2017

This update saw Google increase the length of meta descriptions displayed for many search results. The maximum length used to be 155 characters; with the update it (nearly) doubled to 300.

User Localization Update October 2017
Since October 2017, users are given search results based on their current physical location
AdWords Shake-up  —  February 23, 2016

4 Ads on top, removing right-column ads 

Google Updates 2015

RankBrain*  —  October 26, 2015 machine learning  integration

Google Updates 2014

Pirate 2.0  —  October 21, 2014 To combat software and digital media piracy
Authorship Removed  —  August 28, 2014

Google announced that they would be completely removing authorship markup 

HTTPS/SSL Update  —  August, 2014giving preference to secure sites
Pigeon  —  July 24, 2014 location, local results
Payday Loan 3.0  —  June 12, 2014
Panda 

Google Updates 2013

Hummingbird  —  August 20, 2013

semantic search and the Knowledge Graph 

Knowledge Graph Expansion  —  July 19, 2013
“Phantom”  —  May 9, 2013


Google Updates 2012

7-Result SERPs  —  August 14, 2012

Google made a significant change to the Top 10, limiting it to 7 results for many queries.

Penguin 1.1 (#2)  —  May 25, 2012
Knowledge Graph  —  May 16, 2012
April 52-Pack  —  May 4, 2012
Google published details of 52 updates
Penguin  —  April 24, 2012
March 50-Pack  —  April 3, 2012
Venice  —  February, 2012
Local update appeared to more aggressively localize organic results and more tightly integrate local search data. 

Google Updates 2011

Freshness Update  —  November, 2011

Pagination Elements  —  September, 2011
Expanded Sitelinks  —  August, 2011
Schema.org  —  June 2, 2011

Google, Yahoo and Microsoft jointly announced support for a consolidated approach to structured data. They also created a number of new “schemas”, in an apparent bid to move toward even richer search results.

Panda/Farmer  —  February, 2011
Thin content, content farms, sites with high ad-to-content ratios

Affected 12% of search results 

Google Updates 2010

Social Signals  —  December 1, 2010

Caffeine (Rollout)  —  June 1, 2010

Google Updates 2009

Real-time Search  —  December , 2009 real-time search was for real- Twitter feeds, Google News, newly indexed content

Caffeine (Preview)  —  August, 2009
Vince  —  February 1, 2009
Rel-canonical Tag  —  February 1, 2009

Google, Microsoft, and Yahoo jointly announced support for the Canonical Tag,

Google Updates 2005

Big Daddy  —  December 1, 2005
Jagger  —  October 1, 2005

Google Updates 2003

Florida  —  November 1, 2003
Fritz  —  July 1, 2003
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